Let’s talk about Yext !
Being able to be found by their customers is one of the major success factors of a local business. Aside from the search engines directory listings, social media websites and mobile applications have become major tools in directing a customer to a store, a work shop or a contractor. There’s just one problem for the business: there are so many sites and applications listing their business information, allowing for reviews and a offering a social media presence. Keeping track of all listings and maintaining them for accuracy becomes quite a task for the business owner or the employees.
Yext Powerlistings is a tool that allows to supply more than 50 websites, applications and databases with the key information of a business, like address, business categories, a description of services and more. You’ll need only the Yext account to get listed, no need to sign up on more than 50 sites and manage login and passwords.
The listings provided through Yext are enhanced over the listing site standard free offer. Often you can add special offers, describe your services in great detail, inform your customers about upcoming events or general news.
As an added feature, Yext will keep track of all reviews that are coming in through sites that allow them, including notification by email. Add reports and analytics of your search performance across all sites and you have a nice tool to manage your small business’ web presence.
All listings appear on a device neutral manner, including on specialized smartphone apps.